Seasonality

The price of television advertising varies signiificantly from month to month . This is because television is traded on a pricethat has a relationship with the station average price.

Month	Seasonal Event	Products advertised
January	New years & Diets	Gym memberships
February	Valentine	Cards, chocolates, flowers
March	Build up to easter	Easter eggs and easter items
April	Easter	Easter eggs and promotional gifts for easter
May	Bank holiday	D.I.Y items
June	Build up to summer	summer items, clothes, swimming gear, summer activities.
July	Summer	Holiday and vactions to other countries or resorts
August	Summer holidays/ School Break	Family holidays
September	School starts	School equipment and school clothing
October	Halloween/ preparation for christmas	Mask and promotional gifts for halloween. Start buying new gifts for chritmas.
November	Bonfire	Fireworks
December	Christmas	Gifts

Plot:
A man goes into his garage to see his sports equipment to find that they are worn out and breaking. He then notices a jersey or a type of sporting clothing which he then gets into and begins to run out of his garage.

Product:
New itmes of clothing and accessories that will help you with your excersises this new year.

Description:
It starts off with the scene a little glum as you can from the weather it looks very dark and gloomy. The man begins to open his garage to check up on his old sporting equipment only to notice that everything is torn and broke. He then notices a jersey which is lighten up to add emphasise to it. The man is then in clothes. He throws away his old shoes and tightens the laces of the new ones he has. He then runs out into the light and the logo of the company comes up.